Measurement · Day 90 · The 60% floor

We put a floor under the engagement. Here is how it's measured.

Every engagement starts by agreeing, in writing, what will be measured at day 90 — in your numbers, verified by your people. The underwritten floor: at least 60% of the people we work with genuinely applying the new way of working in live jobs at day 90. Below the floor, we keep working at our cost. The movement charts below show what that application moved in each business — held to the same 60% datum as a house standard. This page is the yardstick to hold anyone to, including us.

Day-90 movement, by engagement

Each bar shows measured movement toward the day-0 agreed target for one indicator, as a percentage of that target. The dashed line is the floor. Client identities withheld; sectors and indicators are real to the engagement type.

Measured movement at day 90 Day-0 baseline 60% datum — underwritten on capability (share applying); house standard on movement

Illustrative dataset. Values shown are representative of engagement structure and measurement format; they are replaced by verified client data as engagements complete and clients consent to anonymised publication.

The measurement method

Four steps, in this order. The order is the point: the target is fixed before the work starts, and the verification is done by you, not by us.

Agree the cohort and the indicators at day 0

The named people the capability is being built in, and three to five indicators drawn from your existing numbers — hours per deliverable, field days per engagement, quote turnaround, rework rate, margin per job. No new dashboards, no metrics invented for the program. If it isn't already in your business, it isn't an indicator.

Fix the baseline, the targets, and the floor — in writing

For each indicator we record the current value and agree the day-90 target: a number, not a direction. The underwritten floor — 60% of the cohort genuinely applying in live work — is signed at the same time, before any work begins, which means it's set before either of us knows how the engagement will go.

Measure at day 90 — in your systems, by your people

Two readings, neither self-marked. Application: your own managers verify who is genuinely using the new way of working on live jobs, unprompted — not who attended training. Movement: indicator values read from your own records; movement toward target expressed as a simple percentage, halfway to the agreed number is 50%.

Apply the floor

If fewer than 60% of the cohort are applying at day 90, the underwrite applies — we keep working at our cost until they are. Movement is reported against the same 60% datum as a house standard: not underwritten, because your market moves your numbers too, but published, because capability that doesn't move the business isn't worth guaranteeing. We can hold this floor because we only take engagements where the diagnostic shows the conditions are genuinely present.

How the whole pathway fits together: Closing the Adoption Gap. The first step is a diagnostic conversation — 45 minutes, working through where your business actually is and what the day-0 indicators would be. No proposal.

walter@outcomesnow.com →